PORTFOLIO

EDO RSS

EDO RSS asked us to evaluate the effectiveness of their current site from an overall perception standpoint, marketing effective, and technical basis. The analysis revealed that the site did not support the EDO brand identity, content was out of date and the interior pages of the site had differing looks and inconsistent navigational schemes. From a marketing perspective, the site was largely static and did not encourage interaction, in addition the site was not optimized for search engine visibility. From a technical perspective, the site used frames, which is an out-of-date technology, and did not comply with Section 508 regulations providing equal access to disabled users.

The resulting site addresses these issues and has been very well received by EDO customers, employees and vendors.

Back to Portfolio